by Sharon McDowell-Larsen | May 1, 2026 | Supplements
Ketone supplements are enjoying a moment. Marketed heavily to endurance athletes, they promise a compelling array of benefits, including a “one-of-a-kind” boost in “clean energy”, maximum endurance, better recovery, and improved brain clarity and focus....
by Sharon McDowell-Larsen | Apr 23, 2026 | Supplements
There was a time, not so long ago, when the word “supplement” really did mean something supplemental. A multi-vitamin here, a mineral there, maybe creatine if you were looking for a bit of an edge. These were additions to a solid diet, not replacements for one. Today,...
by Sharon McDowell-Larsen | Apr 19, 2026 | Supplements
Athletic Greens is one of the most successful supplement companies in the world, reportedly valued at over $1.2 billion and projected to grow to $1.83 billion by 2032. [1] A quick visit to their site is undeniably compelling—sleek design, confident claims,...
by Sharon McDowell-Larsen | Mar 23, 2026 | Supplements
Collagen has become one of the most popular supplements in recent years, especially among those looking to support joint and skin health. In 2019, global spending on collagen supplements hit $1.8 billion (yes, billion), reflecting a strong desire to restore what has...